The Lightning Endurance story

Lightning Endurance was founded with a clear mission: to make high-quality sports nutrition accessible to everyone who loves endurance sports. Whether you're a professional athlete or a dedicated amateur, we believe you deserve clear, honest ingredients and practical products that work with your body, not against it.

Our mission

Founder Maarten Nieuwstraten set out to create sports nutrition on a natural basis, without unnecessary added colourings, and at an affordable price. We aim to give both professional and amateur athletes access to reliable, well-formulated nutrition to support their training and racing needs.

Why Lightning Endurance?

At Lightning Endurance, transparency is essential. We choose clear labeling and simple, effective formulations. No hype, no mystery blends – just straightforward sports nutrition designed to be practical and easy to use before, during, and after effort.

Our range for endurance athletes

We offer everything you need for training, racing, and recovery. Our range includes drinks, bars, gels, chews, supplements, and race essentials – all carefully developed to fit into your fueling plan.

  • Energy gels
    • Isotonic Energy Gel
    • Caffeine Energy Gel
    • Energy Gel Magnesium Ultra
    • High Energy Gel
    • High Energy Gel + Caffeine
    • Sample Pack Gels
  • Energy bars & gums
    • Energy Bar
    • Endurance Bar
    • Energy Gums
    • Sample Pack Bars
  • Carboloading & hydration
    • Carboloader
    • Isotonic Drink
  • Supplements
    • Guarana Energy Shot
  • Race essentials
    • Cycling Socks
    • Water Bottles

Our promise

We’re committed to creating honest sports nutrition you can trust. Our goal is to help you fuel smartly and simply, so you can focus on what matters: enjoying your sport and pushing your limits.

Ready to experience the difference for yourself?

⚡ View our full range

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